We’re thrilled to introduce La Matera!
La Matera was inspired by the gauchos of southern Argentina. Their rustic lifestyle, rugged charm, and the elegance of their traditional woven fabrics inspired the adventure of La Matera. Think the rough and tough cowboy from that Cormac McCarthy novel you never read…. but with cooler belts.
The indigenous people of Argentina’s countryside have woven these distinct geometric patterns for hundreds of years. Handsome, exotic, and remarkably rugged, it is apparent why these fabrics worn by gauchos became fashionable among families of the countryside and many of the great polo players of Argentina.
Enjoy 10% off your order – enter promo code LAMATERA10 at payment through Sunday!